Fashion Revolution Week 2017 – How To Get Involved

Kira Simpson

Fashion Revolution began on this day four years ago when the Rana Plaza garment factory in Bangladesh collapsed.

1138 people died and thousands more injured and left without families. 

The Fashion Revolution campaign launched in the wake of this tragedy to shine a light on the (lack of) ethics in the fashion industry and change the way our clothes are produced.

Let’s make brands become accountable for their supply chains and the people who work within them.

Let’s unite and campaign for a cleaner, fairer and safer fashion industry.

Let’s start a revolution.



fashion revolution
fashion revolution 2017

1. Get educated

The first step to creating change is to know what you are fighting for. Read the stories of the lives of garment workers and learn about the conditions under which they work.

fashion revolution

2. Ask brands #whomademyclothes

Turn your clothes inside out to show the label, upload a photo of yourself to social media, tag the brand then use the hashtags #whomademyclothes and #fashionrevolution. By asking brands publicly and directly this shows them consumers care about the how their clothes are being made.

fashion revolution 2017

3. Attend an event

There are some fantastic Fashion Revolution events happening around the world this next week. I’ve put together a list of those happening in Australia and if you can’t make it to an event in person, check out the online ones. Find an event here.

fashion revolution

4. Write a letter

Social media is a great place to get a brand’s attention but writing a letter is another way to show brands that you want answers and shady business practices are not ok. Demand transparency, as a consumer you have the right to know how your purchases are made. Fashion Revolution have some great templates to help get you started.

While we should be mindful of what we are buying all year round, this is one week where brands will be inundated with people like you and me asking the tough questions and demanding they do better.

Get involved and help start a Fashion Revolution!

Kira Simpson

Founder + Director of The Green Hub, an urban green living advocate and coffee obsessive. She believes there is no one size fits all green lifestyle and we can all live more sustainably in a way that fits in with each of our unique lifestyles.