The Beach People

The Story

Creators of the Original Round Towel and Seaside Luxe Style, The Beach People creates carefully designed products for the beach and home.

Founded in the summer of 2013 by sisters Emma Henderson and Victoria Beattie in the Northern Rivers of New South Wales Australia. Inspired by their family, friends and seaside lifestyle, with their passion for creating beautiful and iconic products, their first collection of round towels sold out in weeks. A few short years later, they are building a globally admired brand of seaside luxe essentials for everyone, everywhere to enhance one’s living spaces and life experiences from the beach to home.

Emma and Victoria love designing unique treasures for your homes and are committed to bringing you innovation and quality. All of The Beach People’s products are of the highest quality, built to last and enjoyed for many moons to come. Our textiles are made with the finest materials, are easy to wash and use.

The Beach People are pleased to partner with The Great Barrier Reef Foundation. The Great Barrier Reef is beautiful, diverse and under threat – we must preserve it. Through this partnership, The Beach People are providing all Australians with the opportunity to help secure a future for the Great Barrier Reef. As well as hosting global Beach Clean-Up days, $5 from every Original Jute Bag purchased will go directly to the Great Barrier Reef Foundation.