Australian Swimwear Brand We Are Handsome Fights For The Reef

Kira Simpson

Australian swimwear brand We Are Handsome has teamed up with online retail giant YOOX to create an eco-conscious capsule collection.

The eight piece collection exclusive to YOOX was designed to raise awareness of through the campaign .

Launched on Earth Day, YOOX has also partnered with he New School’s Parsons School of Design to help promote sustainable fashion practices, education and collaborations.

Part of the proceeds from the sale of the collection will be donated to The Great Barrier Reef Foundation, a charity that supports scientific research and projects to protect and restore The Great Barrier Reef.

Image source: YOOX

yoox barrier reef

Kira Simpson

Kira Simpson is a sustainability advocate, climate optimist and founder, and editor of The Green Hub. Her own sustainable living journey began five years ago when she realised our choices matter. What we eat, where we shop, what we wear, how we live, these choices have the power to shape the kind of world we want to live in. Since launching The Green Hub in 2016 she has grown the blog to become a platform for sustainable fashion and conscious living helping people make lifestyle choices which are kinder to the planet.