Eco Fashion – How to shop for ocean friendly swimwear this summer

This summer, rule the pool, ride the waves and save precious marine animals at the same time by buying ocean friendly swimmers.

A few swimwear brands have started to do their part to protect our oceans by making swimming costumes out of ECONYL® – a fabric made from recycled fishing nets.

Lost and abandoned fishing gear – known as ‘ghost gear’ – is one of the biggest threats to sea animals today.

Each year, a staggering 640,000 tonnes of fishing lines, nets and ropes are left in our oceans.

Made mostly of plastic, they become floating death traps that kill around 100,000 whales, seals, turtles and other marine animals annually.

And because ghost gear takes centuries to degrade, its killing power is huge and long-lasting.

Global animal welfare organization, World Animal Protection is working to protect sea animals from ghost gear with a four-step approach: reduce, remove, rescue and recycle.

You can play your part by buying ocean friendly swimwear and helping to protect the animals that call our oceans home.