Allbirds

The Story

Wool runners. Sugarcane soles. Low-carbon everything.

Allbirds launched with one now-iconic merino wool sneaker and a simple question: can you make ultra-comfy shoes that are better for the planet?

Turns out, yes. Their range has since grown to include runners, ballet flats, and wear-everywhere basics, all crafted from natural and low-impact materials like ZQ-certified merino wool, FSC-certified eucalyptus, and SweetFoam™ made from sugarcane. They’re also one of the first brands to label each item with its carbon footprint.

Comfort is the priority, but impact matters too. Everything is designed to be worn often, last longer, and leave less behind.

Why we love them: Natural materials, certified carbon neutral, and everyday shoes that actually walk the sustainability talk.