08.03.18

Mattel Releases A Collection Of Barbie Doll Role Models For Internationals Women’s Day

Kira Simpson

Mattel is celebrating International Women’s Day by releasing a collection of 17 new Barbie Dolls based upon inspiring female role models and women making history.

The dolls are part of the “Shero” program which has previously honoured ballerina Misty Copeland, Olympic fencer Ibtihaj Muhammad and model Ashley Graham.

“These women come from diverse backgrounds and fields and are breaking boundaries to inspire the next generation of girls."

The new collection includes our home grown Bindi Irwin, alongside pilot Amelia Earhart, Mathematician Katherine Johnson and Olympain Chloe Kim.

“Barbie honors women who have broken boundaries in their fields and have been an inspiration to the next generation of girls with a one-of-a-kind doll made in their likeness.”

The new Shero Barbies are not currently for sale, but Mattel did eventually release the “Inspiring Doll” collection due to public demand, so there is still hope!

Kira Simpson

Kira Simpson is a sustainability activist, climate optimist and founder, and editor of The Green Hub. Her own sustainable living journey began five years ago when she realised our choices matter. What we eat, where we shop, what we wear, how we live, these choices have the power to shape the kind of world we want to live in. Since launching The Green Hub in 2016 she has grown the blog to become a platform for sustainable fashion and conscious living helping people make lifestyle choices which are kinder to the planet.