5 Gorgeous Ethical Maternity Lingerie Brands For New Mums

Nikita Oliver Metcalfe

Whether you’re planning on breastfeeding or not there comes a time during your pregnancy when maternity lingerie will be a necessity.

This can be yet another daunting task on your road to motherhood as it, once again, involves areas of your body that have changed and grown!

To take the stress out of your lingerie shopping, whether you’re investing in nursing bras or simply need maternity pyjamas for your impending hospital stay, check out these awesome sustainable options that will have you covered no matter what your needs.

ethical underwear

ethical underwear

Belabumbum

This brand, hailing from Brazil and pronounced bela-boom-boom which means ‘beautiful bum’ in Portuguese, focuses exclusively on maternity and nursing wear and believes mums and mums-to-be need to take a moment to care for themselves. I’m sure we can all agree that’s something we can get on board with! In addition to this mission Belabumbum was founded as a social enterprise, with care, ethics and dignity in all of their work interactions built into the brands approach from the very beginning. Working with 9 factories across South America they nurture entrepreneurs and boost job security through microlending, lower profit margins and smart supply chain management.

This ethically sourced range includes nursing bras, maternity sleepwear and also a selection of activewear styles, plus you can even get coordinating sleepwear for Mum and baby, too cute!

ethical underwear

Sorella Organics

Independent Australian label, Sorella Organics, builds their range of sleepwear and loungewear for men, women and expecting mums exclusively using certified organic and fair trade cotton fabrications. But their commitment to ethics and sustainability doesn’t stop there; collections are made both locally and in Fiji, where founder Anna McGregor spent 3 years upskilling workers in cutting, sewing and finishing to help build capacity and create opportunities for workers to partner with other Australian brands, contributing to sustainable employment. Because of her efforts Anna has become an honorary member of Ethical Fashion Forums Fellowship 500, an industry body for sustainable fashion.

With beautifully soft, all organic sleep and lounge collections you’ll find everything you need for relaxing at home in those last months of pregnancy and first few months with baby when your comfort will be key!

ethical underwear

Boob Design

Boob’s patented nursing collection began when founder, Mia Seipel, realised that mothers, just like super heroes, deserve the right gear. Almost 20 years later and the brand now makes clothes for all stages of motherhood with a focus on double function pieces suitable for pregnancy and nursing. All of this combined with their dedication to use 100% sustainable materials, responsible production through building long lasting relationships with factories that share their human rights and environmental values, and having all products certified according to Standard 100 by Oeko-Tex to ensure no harmful chemicals are present, makes Boob Design a leader in sustainable maternity wear.

For all of your maternity and nursing wardrobe needs from bras to dresses, swimwear to leggings, look no further. These pieces will live in your wardrobe for a long time and Boob Design will even take back what you’re done with to ensure they keep their clothes in the loop.

ethical underwear

Top Secret

With a range catering to all of your nursing needs, Top Secret Maternity was founded with a desire to help expecting mums nurse discreetly in public. Creating collections that are fashionable, functional and versatile enough to take you from pregnancy to nursing and beyond remains the brands main focus. Top Secret Maternity achieves all of this while also producing all of their garments locally in Australia from all Australian made fabrics; and with their fabric supplier, garment maker and warehouse all based in Melbourne they’re also reducing their carbon footprint. If all this wasn’t enough the brand is also accredited by Ethical Clothing Australia.

This carefully curated collection of thoughtful designs, which includes a selection of plus size garments, will help simplify your nursing journey.

ethical underwear

Majamas

Committed to making beautiful clothes that don’t destroy the planet, Majamas produces all of it’s garments locally in the USA with fabrics that are also locally made. The brands women’s, maternity, baby and soon to be mens ranges all focus on the use of organic cotton or other more environmentally conscious fabrics like Tencel, Modal or recycled polyester. Local production is what helps Majamas ensure no chemicals are present in their garments, waste water isn’t dumped into the oceans and their garment workers are fairly paid, meeting founder Germaine Capiro’s mission to build a brand centred around responsibility to the environment regardless of the cost.

Discover responsibly made maternity and nursing friendly bras, sleepwear and more plus check out their cute pieces for baby while you’re at it.

Main image: Adobe Stock

All the rest are brands own

Nikita Oliver Metcalfe

Personal stylist with a focus on ethical and sustainable fashion combined with conscious consumption. Nikita believes in the power of styling to ensure women always feel great in what they wear while building meaningful wardrobes and a greater understanding of the impact of their clothes.