Looking for denim that fits well, lasts longer, and aligns with your values? Start with these Australian denim brands.
While there’s no shortage of jeans on the market, most don’t tick every box, especially when it comes to sustainability and ethics. The best denim holds its shape, softens over time, and doesn’t fall apart after one season. It’s made with care, not just for the planet, but for the people who make it.
To help you shop more consciously, we’ve rounded up five Australian denim brands that are doing denim better, combining ethical manufacturing, more sustainable materials, and timeless styles you’ll wear for years.



1. NOBODY DENIM
One of Australia’s coolest denim brands, Nobody Denim are made in Melbourne using Australian grown cotton. They’re also Ethical Clothing Australia certified and uses FIBRETRACE™, which allows full traceability of garments. They have a myriad of styles, including shorts, skirts, and everyday basics.
2. DENIMSMITH
Ethical Clothing Australia certified Denimsmith specialises in classic denim, they also do bold bold colours. Handmade in Melbourne and was founded by a team of veteran Australian designers and makers committed to ethical production. With options for all sexes, this brand makes affordable, timeless, and sustainable pieces to treasure forever.


3. OUTLAND
Australia’s first B-Corporation Certified denim brand, Outland has been around for almost a decade, born from a need to help provide vulnerable women with employment and training opportunities. They use organic cotton and natural indigo dye in their production.
4. BASSIKE
Australian made Bassike prides itself on creating responsible collections that are created in collaboration with local artisans and suppliers around Australia. Their collections are seasonless encouraging people to invest in pieces that they will hold onto forever.

5. NEUW DENIM
Jeans for those who want denim that will last tonight, tomorrow, & the best times of their life, Neuw Denim has a fit for everyone. Their ZERO collection uses processes designed to cut down on water wastage and chemical pollution. They use Australian grown cotton, known for being water efficient, and work with small factories that have a traceable and transparent supply chain.